In general most of the experienced marketing professionals use these abbreviations repeatedly throughout his career. It can lead to embarrassing moments if you do now know the basic business abbreviations specially if you are a marketing professional. If you receive such abbreviations through email, you can always Google it but don't be puzzled if found in a verbal chat.
Quick Business Abbreviations | Abbreviations you must know if you are Marketing professional
BCG - Boston Consulting Group Approach
BG - General Electric Approach
CEO - Chief Executive Officer
CFO - Chief Financial Officer
CICA - Capital Issues Control Act
CIO - Chief Information Officer
COO - Chief Operation Officer
DSS - Decision Support System
FEMA - Foreign Exchange Management Act
IDRA - Industries Development and Regulation Act
MIS - Management Information System
MRTP - Monopolies and Restrictive Trade Practices
PEST - Political Economical Social Technological
SWOT - Strengths, Weaknesses, Opportunities, and Threats
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